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Poco Nido

 Award winning British baby and children’s brand with a deep-rooted love of colour and pattern. They produce products that are simple and functional, nestling inside packaging that does more than one job.

Poco Nido was founded in August 2011, in Sheffield by Catherine Lobley, footwear designer and mother of two. Her journey began when, tired of the identikit leather pull ons available, Catherine decided to go in search of an alternative. When this alternative was nowhere to be found, Catherine decided to produce it herself.
The Mini Shoe was born.
Poco Nido does't buy into convention or commercial, they like quirky and different. They don't follow the trends, what you see comes straight out of there heads. There products are the result of years of overseas travel, countless children's bedtime stories, a love of pattern, symmetry, a hatred of over packaging, a passion for up-cycling and frustration with fastenings.
Over the last 5 years Poco Nido has grown substantially and now has over 80 fantastic stockists, (including Harvey Nichols in London) and 4 distributors worldwide. They won Gold twice in a row at the Loved By Parents Awards for best baby footwear and took home Winner of the Gifting category at the Smallish design awards 2016.
Together, Catherine and the team will continue the fight against ordinary to bring you simple and practical shapes, made in natural materials which are loaded with fun.


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